Nothing leaves as sour of a taste in my mouth as much as a poorly executed QR code campaign does.
Too many small businesses and marketers are killing their QR code campaigns before they’ve even began by creating what we call “useless” QR codes. These “useless” QR codes ultimately lead to an unsatisfactory experience that hurts the overall adoption of this marvelous technology.
We talked about some of the mistakes that are being made in this blog post:
The 6 Worst QR Code Mistakes and How to Avoid Them
BUT…there is hope! If we all become aware of proper QR code use and adjust the way that we create and deploy QR codes accordingly, then we can expect to see an increase in the amount of QR code campaigns that result in new and happy customers. Read More
Pic courtesy of: http://www.qrlicious.com/6-pillars-killer-qr-code-campaign-part-1/
Too many small businesses and marketers are killing their QR code campaigns before they’ve even began by creating what we call “useless” QR codes. These “useless” QR codes ultimately lead to an unsatisfactory experience that hurts the overall adoption of this marvelous technology.
We talked about some of the mistakes that are being made in this blog post:
The 6 Worst QR Code Mistakes and How to Avoid Them
BUT…there is hope! If we all become aware of proper QR code use and adjust the way that we create and deploy QR codes accordingly, then we can expect to see an increase in the amount of QR code campaigns that result in new and happy customers. Read More
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